Face · Code · System
Author · International Makeup Artist · Licensed Esthetician (USA)
Professional work, intellectual products, and education developed through more than 10 years of experience in fashion, film, and international beauty projects in the United States and Europe.
Join the Self Makeup Course — $149
Buy the Book — $59
ABOUT THE AUTHOR
Viktoriia Guk is an international makeup artist and hair stylist with over ten years of professional experience across the beauty industry, fashion, editorial projects, and film production. Born in Ukraine and currently based in the United States, she combines a strong European artistic foundation with American professional standards. Viktoriia is a licensed esthetician in the state of Washington and actively practices within the U.S. beauty market.

Her professional journey began in glossy magazines and fashion shoots as a hair stylist, where she developed a deep understanding of form, texture, and visual balance. This background later became the foundation of her work in the film industry, where she spent more than five years creating and maintaining character looks for feature films, television series, commercial, and editorial productions. Film work shaped her core professional principle: makeup must function in real conditions — under changing lighting, camera movement, close-up shots, and long production hours. Her responsibilities extended beyond aesthetics to include continuity, on-camera stability, and close collaboration with directors, cinematographers, and costume departments.

Her portfolio includes work with actors, public figures, stage performers, and show ballet teams, where durability, precision, and expressive visual presence are essential. Today, Viktoriia works in the United States as part of the international creative team Olga Godina — GWT, participates in fashion and runway projects, operates her own OMGook Beauty Studio, and collaborates with Sephora, providing professional makeup services, personalized product selection, and individual makeup lessons.

Her professional expertise is internationally recognized through major industry awards, finalist positions, and judging roles at prestigious beauty competitions. She has been named among the Top 10 international makeup artists, holds certified international judge status, and is a recipient of quality and excellence awards acknowledging her professional contribution to the beauty industry.
In addition to her practical work, Viktoriia contributes to the intellectual and educational development of the beauty industry. She is the author of a peer-reviewed scientific publication in the international journal Sciences of Europe, focused on makeup artist training in the transition to VR and AR technologies in film production. She develops author methodologies, educational materials, and professional guides, mentoring both emerging and experienced specialists.
For Viktoriia, makeup is not decoration — it is a professional tool of confidence, identity, and visual communication, effective in everyday life, on camera, and on stage.
THE BOOK
FACE CODE
A Professional System of Facial Analysis and Makeup Thinking
  • Price: $59
    Face Code is a professional book created for working makeup artists and beauty specialists.

    It is not a guide for personal makeup and is not connected to the Self Makeup course.

    This book presents a structured system of professional thinking that helps artists analyze the face beyond trends and create results that work consistently in real life, photography, video, and stage performance.
    The book is based on over a decade of practical experience in film production, fashion shoots, editorial projects, and commercial work, combined with applied knowledge of facial anatomy, light behavior, color perception, and texture interaction with skin.
  • Inside the book:
    • facial structure, proportions, relief, and asymmetry analysis
    • how light transforms makeup on camera and in real environments
    • logic of tone, correction, and texture selection for professional results
    • principles that work across life, photo, video, and stage
    • professional mistakes that affect final quality but are often overlooked
    • makeup artist thinking as a system, not technique repetition
  • Concepts
    Face Code is designed as a professional reference and intellectual tool for artists who want depth, structure, and long-term growth.
Buy the Book — $59
THE COURSE
SELF MAKEUP
Personal Makeup Course for Everyday Confidence

Price: $149
Format: Online

Self Makeup is an independent educational product created for clients — not for makeup artists.

This course is designed for women who want to learn how to do their own makeup correctly, confidently, and consciously, without professional complexity or unnecessary overload.

The focus is on understanding cosmetics, facial features, and practical application for real life.
Join the Self Makeup Course
Two independent products
For two different purposes.
A professional book for working artists.
A personal makeup course for everyday clients.
Join the Course
Buy the Book
WHAT YOU WILL LEARN
  • How to understand cosmetics and choose products that suit you
  • Which products are truly necessary and which are not
  • Proper skin preparation for makeup
  • Fast daily makeup (10–15 minutes)
  • How to enhance your features without overloading the face
  • How to adapt makeup for different situations
WHO THIS COURSE IS FOR
This course is for you if you:
  • Want to learn how to do makeup for yourself
  • Feel overwhelmed by cosmetics and trends
  • Want a clean, modern, well-groomed look
  • Value clear explanations and practical results
RESULTS
After completing the course, you will:
  • Understand your cosmetics and how to use them
  • Create a polished daily makeup look
  • Feel confident doing your own makeup
  • Stop wasting money on unnecessary products
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