ABOUT THE AUTHOR
Viktoriia Guk is an international makeup artist and hair stylist with over ten years of professional experience across the beauty industry, fashion, editorial projects, and film production. Born in Ukraine and currently based in the United States, she combines a strong European artistic foundation with American professional standards. Viktoriia is a licensed esthetician in the state of Washington and actively practices within the U.S. beauty market.
Her professional journey began in glossy magazines and fashion shoots as a hair stylist, where she developed a deep understanding of form, texture, and visual balance. This background later became the foundation of her work in the film industry, where she spent more than five years creating and maintaining character looks for feature films, television series, commercial, and editorial productions. Film work shaped her core professional principle: makeup must function in real conditions — under changing lighting, camera movement, close-up shots, and long production hours. Her responsibilities extended beyond aesthetics to include continuity, on-camera stability, and close collaboration with directors, cinematographers, and costume departments.
Her portfolio includes work with actors, public figures, stage performers, and show ballet teams, where durability, precision, and expressive visual presence are essential. Today, Viktoriia works in the United States as part of the international creative team Olga Godina — GWT, participates in fashion and runway projects, operates her own OMGook Beauty Studio, and collaborates with Sephora, providing professional makeup services, personalized product selection, and individual makeup lessons.
Her professional expertise is internationally recognized through major industry awards, finalist positions, and judging roles at prestigious beauty competitions. She has been named among the Top 10 international makeup artists, holds certified international judge status, and is a recipient of quality and excellence awards acknowledging her professional contribution to the beauty industry.
In addition to her practical work, Viktoriia contributes to the intellectual and educational development of the beauty industry. She is the author of a peer-reviewed scientific publication in the international journal Sciences of Europe, focused on makeup artist training in the transition to VR and AR technologies in film production. She develops author methodologies, educational materials, and professional guides, mentoring both emerging and experienced specialists.
For Viktoriia, makeup is not decoration — it is a professional tool of confidence, identity, and visual communication, effective in everyday life, on camera, and on stage.